Paper in printing and printing is probably the most important thing next to paints. Without it, printing would not be possible. Paper as a material has been known since 105, n. E., That is for a very long time. However, it was not until the twentieth century that more and more types of paper for various applications were invented.
And now we have paper chalked, white, slippery, coated with plastics, etc. All this to achieve different results of advertising and journalistic printing. The end result of the printed item depends on the choice of paper, its durability and durability.
What would a company be without business cards, leaflets or other printed articles? Well - the role of the printing industry on the market is still very large, and recently more and more. After all, it's hard for an enterprise that does not have its own leaflets or posters. These companies often outdo each other in offers and offer lower and lower prices, mainly for small businesses. This does not mean that it is a failing industry, there is still a lot of potential in the printing companies and those that provide them with materials. Now, the printing services are so accessible that even one-man companies can easily afford to regularly buy printed materials.
Standards in every industry and business are important. Imagine that we buy a monitor and its input does not match our video card, even though it has the same type. That's why certain standards apply.
In polygraphy and graphics, such standards also exist - appropriate definitions of CMYK colors - key for the appropriate color reproduction. Specified in advance formats for printing leaflets and business cards, so that they are comfortable and as uniform as possible. Without standards, even leaflets could be completely unreadable and even repulsive.
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